Is social media marketing reaching saturation, is it something you should be worrying about ?

There’s a lot of debate about whether social platforms are reaching saturation, some getting off the platforms, deleting their accounts and what not. This is just a part of them. Do we ever use the Yellow Pages directory now? Now everything’s available on Google. Likewise, podcasts are the new radio, and broadcasts are the new television. Gone are the days when celebrities and good-looking folks only had access to being famous. Now, it’s all about who has talent; it doesn’t matter how you look, but you can kill it with the content on social media without even recording yourself; you can maybe point out towards something, record yourself, and be relevant. In another instance, just like how influencers have gained people’s hearts and trust, AI would take over shortly, meaning that AI influencers would be a part of the journey where people won’t be able to make a difference between the actual real footage and the AI-based footage. So there’s going to be a lot more coming up. Nothing is changing, and nothing will ever change in social media. Yup, you heard it. It’s not just us who’s saying this; you may research it elsewhere, too, and you’d probably feel we said this correctly.

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